It shows you: The various roles CRM plays in business, and why it’s more important Guide to Customer Relationship Management. Front Cover · Jill Dyché. Title, The Crm Handbook. Author, Jill Dyche. Publisher, Pearson Education, Limited, ISBN, , Export Citation, BiBTeX. Blogger, speaker, software executive, and bestselling author Jill Dyché has been The CRM Handbook laid the groundwork for how companies not only.
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The CRM Handbook: A Business Guide to Customer Relationship Management – Jill Dyché – Google Books
To compete in today’s competitive marketplace, customer focus is no longer simply nice to have—it’s a fundamental mandate. This book is a manager’s best friend, providing both a primer and a how-to guide to defining and implementing Customer Relationship Management. Agile Project Management For Dummies.
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Dyché, CRM Handbook, The: A Business Guide to Customer Relationship Management | Pearson
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