Confessions of an Advertising Man is the distillation of all the Ogilvy concepts, tactics, and techniques that made this international best-seller a blueprint for. Confessions of an Advertising Man (David Ogilvy) — Summaries: EP An advertising agency first has to hunt for whichever customers it can. 1-Sentence-Summary: Confessions Of An Advertising Man is the marketing bible of the 60s, written by “the father of advertising,” David Ogilvy.
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Home Contact Us Help Free delivery worldwide. Confessions Of An Advertising Man. Description A new edition of thetimeless business classic featured on Mad Confeesions as fresh and relevant now as the day it was written”We admire people who work hard, who are objective and thorough. We detest office politicians, toadies, bullies, and pompous asses.
The way up our ladder is open to everybody. In promoting people to top jobs, we are influenced as much by their character as anything else. First published inthis seminal book revolutionized the world of advertising and became a bible for thes ad generation.
Confessions Of An Advertising Man
It also became an international bestseller, translated oof 14 languages. Fizzing with Ogilvy’s pioneering ideas and inspirational philosophy, it covers not only advertising, but also people management, corporate ethics, and office politics, and forms an essential blueprint for good practice in business. The Best Books of Check out the top books of the year on our pf Best Books of Product details Format Paperback pages Dimensions x x Looking for beautiful books?
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Confessions of an Advertising Man – David Ogilvy – Google Books
Review quote “Ogilvy lays down some mind-blowing concepts that can benefit many industries and business professionals. About David Ogilvy David Ogilvyreferred to in by Time as”the most sought-after wizard in today’s advertising industry,” is considered to have been one of the dominant thinkersin the field.
He is also the author of Ogilvy on Advertising. Sir Alan Parker was acopywriter in the s and s and is now a film director and producer.
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